Lansing, MI
Loyalty

Loyalty Program for Lansing Restaurants

Turn first-time visitors into regulars. Help your Lansing restaurant thrive with commission-free technology.

+35%

Repeat Visits

increase in return customer visits

+22%

Average Spend

higher spend from loyalty members

2.5x

Customer Lifetime

longer customer relationships

Lansing Restaurant Market Overview

Key market statistics for the Lansing restaurant industry

112,000

Population

350+

Restaurants

$26

Avg Order Value

32%

Online Ordering Growth

70%

Mobile Orders

Why Lansing Restaurants Need Loyalty Program

Michigan's capital city where MSU Spartan traditions meet diverse international dining. RestauNax provides Lansing restaurants with a customer rewards system that drives repeat visits and higher spending. With an average order value of $26, building repeat customers can significantly multiply your revenue.

Build lasting customer relationships with a powerful loyalty program. Reward your best customers, encourage repeat visits, and turn occasional diners into devoted regulars. Our digital loyalty program is easy to manage and even easier for customers to use.

Serving restaurants across Lansing:
Downtown Lansing
Old Town
REO Town
East Lansing
Frandor
Eastwood Towne Center
Local Challenges
  • Customers try restaurants once and never return, with 80% of revenue coming from just 20% of customers
  • Paper punch cards get lost, damaged, or forgotten, creating frustrating customer experiences
  • In Lansing's tight-knit community, word-of-mouth is powerful but requires consistent customer satisfaction
  • Local restaurants in Lansing face growing competition from regional chains entering the market
  • Even with 350+ restaurants, Lansing's market is competitive enough that digital tools make a difference
Your Opportunity
  • Increase repeat visits by 35% with rewards that keep customers coming back
  • Identify and reward your best customers automatically
  • Turn one-time $26 orders into repeat customers worth 5-10x more over time
  • Create a community of regulars in Lansing who become your best marketers
  • Build lasting relationships in Lansing's diverse food scene

Loyalty Program Features for Lansing Restaurants

Everything you need to succeed in Lansing's competitive restaurant market.

Points & Rewards

Customers earn points on every purchase. Set custom reward thresholds and redemption options.

Digital Punch Cards

Classic punch card loyalty, digitized. Buy 10 get 1 free, or customize your own program.

VIP Tiers

Create Bronze, Silver, Gold tiers with increasing benefits for your most loyal customers.

Automated Marketing

Send birthday rewards, anniversary discounts, and win-back campaigns automatically.

Lansing's Culinary Identity

Lansing's food culture blends state capital dining with MSU university energy. The city's Greek community has created dining institutions, while diverse international options serve the university community.

Famous Lansing Dishes
Coney Dogs
Detroit-Style Pizza
Olive Burger
Greek Salad
Cherry Pie
Pasties
Popular Cuisine Types
  • American Diner
  • Greek
  • Middle Eastern
  • Mexican
  • Asian
  • BBQ

Why Choose RestauNax Loyalty Program?

  • Increase repeat visits and customer lifetime value
  • Digital rewards—no punch cards to lose
  • Automatic reward tracking and redemption
  • Targeted marketing to loyalty members
  • VIP tiers for your best customers
  • Integration with online ordering
Ready to Transform Your Lansing Restaurant?

Join restaurants across Lansing using RestauNax to grow their business with loyalty program.

Book a Demo

Turn customers into regulars

Iconic Lansing Restaurants

Join these legendary Lansing establishments in embracing modern technology. Loyalty Program helps restaurants of all sizes compete and thrive.

Olympic Broil

Burgers

Famous for: Famous olive burgers

Golden Harvest

Breakfast

Famous for: Quirky breakfast spot in Old Town

Stateside Deli

Deli

Famous for: MSU campus institution

Soup Spoon Cafe

American

Famous for: Made-from-scratch comfort food

Frequently Asked Questions

Common questions about loyalty program for Lansing restaurants.

Customers can join when placing an online order, through your mobile app, or by entering their phone number in-store. No physical cards needed.

You can offer percentage discounts, dollar-off rewards, free items, or custom rewards. Set point thresholds or visit-based rewards—it's completely flexible.

Yes, you get detailed analytics including enrollment rates, reward redemption, customer lifetime value, and which rewards are most effective at driving repeat visits.

Absolutely! Customers can earn and redeem points whether they order online, in-app, or dine in-store. Just look up their account by phone number.

Yes! Send targeted offers via email, SMS, or push notifications. Create birthday specials, VIP-only deals, or win-back campaigns for lapsed customers.

More Solutions for Lansing Restaurants

Explore other ways RestauNax can help your restaurant grow.

Ready to Grow Your Lansing Restaurant?

Join thousands of restaurants using RestauNax to increase revenue and build customer loyalty.